Journal
Transparency in the fashion industry
Consumers are becoming more conscious and genuinely interested in the sources and consequences of their purchases. This is also a reality in the fashion industry, and brand transparency is something that is gradually considered when making purchasing decisions.
5th anniversary of the DAILY DAY BY LAGOFRA store at CCBombarda
Last Saturday, October 26th, we gathered clients and friends to celebrate five years of our store at CCBombarda. It was a beautiful day, where we hosted two special showcases in partnership with Clara Não and Veronique Verais.
What is slow fashion and how to join the movement?
In a world that has embraced consumerism, slow fashion is an alternative to the market, that carefully considers the processes and resources required to make clothing. This movement is an awareness and approach to fashion that focusses on timeless, high-quality designs, produced on a small or medium scale.
“Made in Portugal” lends value to fashion brands
The label “Made in Portugal” is a global excellence reference in the textile industry. Portuguese textiles and clothing have earned significant international notoriety and reputation and are currently among the most advanced and best-performing manufacturing industries worldwide.
Source Fashion July 2024: Check
After our debut in February, which was the biggest show to date, we attended the second edition of Source Fashion 2024, which took place in the iconic Olympia London between July 14 and 16.
Intertex Portugal 2024 Recap
Last May 21st-23rd, we were at Intertex – International Exhibition of the Textile Industry – Portugal 2024, which took place at the Europarque in Santa Maria da Feira.
Demystifying illusions: What greenwashing hides
Concerns about the environmental impact of different industries have increased, both among companies and consumers. While it is true that many companies attempt to counteract and mitigate these impacts, others prefer to pull the wool over the eyes of consumers who are concerned about this issue. Greenwashing obscures many firms’ lovely promises of eco-responsibility.
Source Fashion was a must
We exhibited at Source Fashion in Olympia London, from February 18 to 20, and we're thrilled to share a few highlights with you.
2024 welcomes the first edition of the year of Première Vision Paris
The Parisian meeting of Première Vision took place between the 6th and 8th of February and brought together more than 1,100 exhibitors, including LAGOFRA.
Trade shows we're attending
Your chance to meet us is here! We are excited to annouce that we will be exhibiting at three leading shows very soon. If you want to meet us, mark your calendar!
Which textile materials are more sustainable?
All this news about the climate crisis makes us want to make sustainable choices when buying clothes and prioritise sustainable textile materials. But what exactly are sustainable materials? That’s the million-dollar question! The truth is that determining a raw material’s sustainability isn’t a black-and-white matter. There’re a variety of factors to consider, including those we’re going to talk about here.
Clothing labels: To cut or not to cut them, that is the question
How many times have you felt a certain discomfort caused by some label? In some cases, the labels on our clothes sting or make us itch, and so the habit of cutting them has become very common. However, this could be a mistake, because when we cut this accessory, we are increasing the probability of the garment being damaged early.
