Journal
Transparency in the fashion industry
Consumers are becoming more conscious and genuinely interested in the sources and consequences of their purchases. This is also a reality in the fashion industry, and brand transparency is something that is gradually considered when making purchasing decisions.
How to elevate your style
Fashion allows us to express ourselves; what we wear reflects our personality and can boost our confidence. So, it’s a good thing to elevate our style, right? And we don’t need tonnes of time or money; it’s all about the details. There are simple things we can do to dress better, look better, and, in the end, feel better.
5th anniversary of the DAILY DAY BY LAGOFRA store at CCBombarda
Last Saturday, October 26th, we gathered clients and friends to celebrate five years of our store at CCBombarda. It was a beautiful day, where we hosted two special showcases in partnership with Clara Não and Veronique Verais.
What is slow fashion and how to join the movement?
In a world that has embraced consumerism, slow fashion is an alternative to the market, that carefully considers the processes and resources required to make clothing. This movement is an awareness and approach to fashion that focusses on timeless, high-quality designs, produced on a small or medium scale.
Six sustainable packing tips for your holidays
Sweet August: that time of the year when most of us go on vacation. But when it comes time to pack, we are all guilty of occupying our precious baggage allowance with items that don’t even make it out of the suitcase. Thus, here we have some tips so you can pack sustainably and not spend your entire trip wondering “why did I even bring that?”
DAILY DAY and LAGOFRA brands join forces
We became one! DAILY DAY and LAGOFRA join forces, and from this day on, we share the same digital address, like it was already in our physical store.
Fast fashion: What it is, impacts, and alternatives
How many of us follow fashion trends and renew our wardrobe regularly? This happens because fast fashion has shaped us this way. A culture of producing and buying at each new season was created, shortening the product's life cycle, which is produced with less quality and is discarded more quickly. This is great for those who sell and those who buy, since the products also reach consumers in a more affordable way, but terrible on an environmental and social level.
